Financiën en Verzekeringen

301 Redirects for SEO: Everything You Need to Know
301 redirects are pretty simple. They’re used to redirect one webpage to another. But understanding how they relate to SEO is more complicated. In this guide, you’ll learn: What 301 redirects are How to implement them How they affect SEO… Read more › The post 301 Redirects for SEO: Everything You Need to Know appeared […]
How to Find and Map Keywords to the Buyer’s Journey
Your customers don’t want to be sold to. They don’t want to be sent “nurturing emails” and be “warmed up.” They don’t want to be “closed” with the latest sales techniques. These are part of today’s standard sales process. But… Read more › The post How to Find and Map Keywords to the Buyer’s Journey […]
11 Actionable SEO Techniques For More Organic Traffic in 2019
Most lists of SEO techniques are quite vague: Write great content (?) Build some backlinks (??) Optimize for Rankbrain (…???!) … Yeah, right… *hits back button* In this post, we do away with ambiguity and focus on a handful of… Read more › The post 11 Actionable SEO Techniques For More Organic Traffic in 2019 […]
A Simple SEO Strategy for 2019 (The ‘Middleman’ Method)
Everyone’s SEO goal is the same: To rank for keywords that drive traffic and revenue. If you sell insurance, ranking for “what is insurance?” is good, but ranking for “buy insurance” is better. That’s because traffic from the latter is… Read more › The post A Simple SEO Strategy for 2019 (The ‘Middleman’ Method) appeared […]
Ranking #1 on Google Is Overrated (Ahrefs’ Study of 100k Keywords)
I haven’t done any client SEO work for many years, but I’m sure the gist is much the same as it was 5–10 years ago: Nothing is wrong with any of those questions, but they do demonstrate a fundamental misunderstanding of… Read more › The post Ranking #1 on Google Is Overrated (Ahrefs’ Study of 100k […]

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